[post_page_title]Christmas recycling [/post_page_title]
It’s no secret that Lindt chocolatiers are also famous for their creation of the Lindt Bunny. Popular at Easter, these bunnies hop off the shelves – but struggle to finish the race during rest of the year.
In a new marketing ploy that should definitely end up with someone getting a raise, the chocolatiers have recycled their bunnies to create a Christmas Reindeer that will increase their profits during another holiday. It is the same shape, after all. Genius.